Join the VIP waitlist for Club PINK™
Alexandria’s twice-weekly email—part style journal, part creative fuel—to help you come home to a life that feels like you.
#bealittlepink Inspiration for your daily joy, lifestyle design tips with Alexandria, and more.
The podcast all about lifestyle design. Conversations towards creating and living your ideal life.
COMING SOON! Stylish shorts to help you create a home & life you love, and lifestyle design livestreams with Alexandria.
COMING SOON! Inspiration for your home, your wardrobe, and your life. Design the life you really want to live.
The creative lifestyle design membership to help you live your most radiant life. Whether you’re reimagining your home, your wardrobe, or how you live each day, you’ll get the structure, inspiration, and support to bring more ease, clarity, and joy into your daily life. Founding Members get the best price—and the most personalised support.
Breathe life into your home with colour and plants. If you live in the UK and dream of a lush, low-maintenance indoor jungle, now’s your chance! Alexandria offers this bespoke plant styling and biophilic interior design service to a small number of clients each year. The result? A home that feels calm, characterful, and uniquely you.
Sort your digital life out. Feeling digital overwhelm? Inspired by KonMari principles—with a little extra secret sauce—this upcoming mini course will help you (finally) feel calm, clear, and in control online. Designed to be a joyful refresh for your digital world.
As for the colour pink? Love it or hate it—either way, ALSO in PINK™ is here for you.
ALSO in PINK™ is me, Alexandria Lawrence. As in, my lifestyle design business. (Full bio down the page.)
You could say lifestyle design is now a catch-all buzzword that covers every possible version of “living your best life”. But what’s wrong with that?The beauty of lifestyle design is it can be interpreted in a wide variety of ways.
Lifestyle design, at its best, offers a unique opportunity. It helps you discover how you really want to live and take action on living your best life, whatever that “ideal life” means for you.There is no one-size-fits-all solution. Living is a continuous process of learning and growing and any lifestyle design guide worth its salt will take that into consideration. Your journey is your journey. All you need is a top-class guide to help you on your way and keep you motivated.
Develop "who you are now" into "who you want to be".
Explore how to create a healthy, happy, relaxing (hygge) home that's full of life.
Learn to eat well for your unique biology, include more movement in your day & prioritise your sleep.
You're not alone! Club PINK™ provides you with a supportive community of like-minded people, all invested in living their best life.
This is the 7-stage process you go through in Club PINK™, Alexandria’s signature lifestyle design membership.
We’re not just talking houseplants. Though houseplants are a fantastic way to instantly elevate your surroundings and breathe life into your space.
There are all sorts of ways to bring the outdoors in—and bring the wellness benefits of nature into your home. Your home and surroundings, after all, have a deep impact on your physical, mental and emotional states.
And enjoy the wellness benefits of nature in the comfort of your own home.
That's right, time spent in nature has been proven to have measurable health benefits—reduced heart rate, blood pressure and stress levels & increased productivity, creativity and happiness.
Prioritising high-quality natural materials in your space looks good, feels good & it helps reduce your carbon footprint too.
And here’s the best part—you can benefit from biophilic design ideas even if you live in the middle of a busy city without easy access to nature.
Club PINK™ is a fantastic way to explore bringing nature (and its many wellness benefits) into your home to enhance your daily life.
A handy water gauge ensures you never underwater or overwater your plants.
Smaller grow pots (due to finer water roots) + not needing to worry about drainage = more styling opportunites!
Again, that's the beauty of finer water roots.
Hydroculture uses an inert substrate (no soil), so pesky pests are less likely to thrive on your gorgeous plants.
Live your indoor jungle dreams and work one-to-one with Alexandria to create your very own Instant Indoor Jungle™. Bring stylish jungle vibes to your home with easy-care hydroculture plants, colour, art and decor, soft furnishings and all the trimmings…
We’re based in Greater London, UK. Alexandria lives in a lush, leafy borough of SW London, not far from Kew Gardens, where she enjoys spending quality time in nature—that is, when she’s not enjoying nature in the comfort of her own flat… ahem, indoor jungle.
If you live in London and want to bring the wellness benefits of nature into your home, work one-to-one with Alexandria to create an Instant Indoor Jungle™ of your own.
If you live elsewhere in the UK, it’s also possible to work one-to-one with Alexandria. Book a Design Consultation to start your indoor jungle journey and create your vision for an Instant Indoor Jungle™ that’s perfect for you.
If you live outside the UK, Club PINK™ is a fantastic way to get personalised help from Alexandria, plus the support of your international Club PINK™ family.
For more details (including the Club PINK™ launch date), check this out.
Alexandria Lawrence, founder of ALSO in PINK™, has been working in the creative world for nearly two decades and is proof that dreaming big can take you to unexpected places.
It all started with a 1980s illuminated globe—one of those night lights you swivel around to explore the world, you know, as a millennial child before the internet. That illuminated globe always pointed to the UK, which felt like an exotic choice for this LA girl who didn’t like palm trees. Listen to Alexandria’s interview with Tracy Chevalier, bestselling novelist and fellow American living in London, for more about being drawn to England from an early age.
Alexandria has made her home in London for the past 20 years and now loves palm trees. In fact, she’s obsessed with tropical houseplants of all varieties and has serious “indoor jungle goals” for her SW London flat. This plant passion and her life-long love of design led her to the wonderful world of biophilic interior design. She’s currently on a residential interior design course at KLC School of Design, one of the UK’s top interior design institutes.
Inspired by her love of houseplants (which has grown significantly since 2020), Alexandria swiftly found her interiors niche and has immersed herself in the world of biophilic interior design.
Explore how to create a healthy, happy, relaxing (hygge) home that's full of life.
To help you feel stylishly confident—in your colour choices and clothes.
To help breathe life into your space... think lovely and easy-care (hydroculture) houseplants, colour, organic shapes, natural materials and sustainable design.
She’s currently on a residential interior design course at KLC School of Design, one of the UK’s top interior design institutes.
She has been a certified KonMari consultant since 2020.
Alexandria trained at the London College of Style and specialises in seasonal colour analysis and women's styling. She's also keen to explore menswear and gender-neutral styling.
Music is what brought Alexandria to the UK over 20 years ago. She studied early music—baroque viola & viola d'amore—at the Guildhall School of Music & Drama in London. Prior to that, her undergrad studies were at Oberlin Conservatory of Music in Ohio, USA.
Alexandria is originally from Los Angeles, California and has lived in London, UK for over 20 years.
A rollicking 68 shows of The Taming of the Shrew and the highlight of Alexandria's musical career.
The Hapless Rehearsal is a comical insight into the world of classical music, told in illustrated verse. Alexandria has always loved to draw "fancy ladies" and they appear in the book too!
Her only "real job" has been to work as a frontend web developer for an e-commerce lifestyle brand. Good skills to learn but quite a miserable job experience.
Alexandria hosted nearly 50 episodes of ALSO in PINK, the podcast all about lifestyle design, before pressing pause. The podcast will return—probably in a different format—but not quite yet.
This is your first step to creating a home & life you love.
#bealittlepink Inspiration for your daily joy, lifestyle design tips with Alexandria, and more.
Join Alexandria's Joy Challenge:
COMING SOON! Stylish shorts to help you create a home & life you love, and lifestyle design livestreams with Alexandria.
COMING SOON! Inspiration for your home, your wardrobe, and your life. Design the life you (really) want to live.
